{"id":1025,"date":"2026-04-23T18:58:19","date_gmt":"2026-04-23T15:58:19","guid":{"rendered":"https:\/\/blogi.eoppimispalvelut.fi\/aode\/?page_id=1025"},"modified":"2026-09-17T10:56:07","modified_gmt":"2026-09-17T07:56:07","slug":"media-plan","status":"publish","type":"page","link":"https:\/\/blogi.eoppimispalvelut.fi\/aode\/media-plan\/","title":{"rendered":"Learn more"},"content":{"rendered":"\n

After completing the MOOC, you can deepen your understanding with additional resources developed in the Professional Media Presence project.<\/p>\n\n\n\n

These resources are also useful for teachers and educators who want to encourage students to further develop their professional media presence and reflect on the themes explore in the MOOC.<\/p>\n\n\n\n

The resources created during the Professional Media Presence project, including the MOOC, guide to media plan<\/a>, Toolkit<\/a>, podcasts<\/a>, and articles<\/a>, form a broader learning environment that helps artists strengthen their media literacy, develop digital storytelling skills, and build an authentic professional presence.<\/p>\n\n\n\n

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Media and content planning<\/strong> <\/h2>\n\n\n\n

After completing the MOOC, you can draft your own\u00a0media plan\u00a0using a question palette as a guide.\u00a0Please\u00a0note that creating a personal\u00a0media plan\u00a0is encouraged but not\u00a0required\u00a0to\u00a0complete\u00a0the course.\u00a0<\/p>\n\n\n\n

Media planning and content planning are essential components of effective marketing and communication strategies, especially in the context of digital media and online visibility. Media planning involves considering the channels through which the message is conveyed, while content planning focuses on target audiences and the content for the channels outlined in the media plan.\u202f\u202f <\/p>\n\n\n\n

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Strategic Media and Content Planning for Artists<\/strong>\u202f\u202f <\/h3>\n\n\n\n

Artists can use media in various ways to their advantage. Media can be a part of art, but it can also be a strategic tool to increase the recognition and visibility of one’s art or personal brand.\u202f\u202f <\/p>\n\n\n\n

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Structure AND content OF A media plan<\/strong>\u202f\u202f <\/h3>\n\n\n\n

Creating a comprehensive content and media plan should be structured.<\/p>\n\n\n\n

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Toolkit<\/strong>: Forms of presence<\/h2>\n\n\n\n

The Professional Media Presence toolkit: Forms of presence<\/em> is designed to support artists and art educators in navigating today\u2019s ever-changing media landscape. The articles in this publication have been written by the project\u2019s residence artists and speakers from the online seminar series.<\/p>\n\n\n\n

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Forms of presence<\/h3>\n\n\n\n

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The Toolkit is available to read online and download from the Professional Media presence web page.<\/p>\n\n\n\n

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Articles and POdcast<\/strong>s<\/h2>\n\n\n\n

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Academic and professional articles<\/h3>\n\n\n\n

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You can find the articles published during the Professional Media Presence project on the project\u2019s website.<\/p>\n\n\n\n

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Podcasts by our artists and experts<\/h3>\n\n\n\n

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You can also access the full podcast series exploring the themes of professional media presence on the project\u2019s website.<\/p>\n\n\n\n

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After completing the MOOC, you can deepen your understanding with additional resources developed in the Professional Media Presence project. These resources are also useful for teachers and educators who want to encourage students to further develop their professional media presence and reflect on the themes explore in the MOOC. The resources created during the Professional […]<\/p>\n","protected":false},"author":4381,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-1025","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/blogi.eoppimispalvelut.fi\/aode\/wp-json\/wp\/v2\/pages\/1025","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogi.eoppimispalvelut.fi\/aode\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/blogi.eoppimispalvelut.fi\/aode\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/blogi.eoppimispalvelut.fi\/aode\/wp-json\/wp\/v2\/users\/4381"}],"replies":[{"embeddable":true,"href":"https:\/\/blogi.eoppimispalvelut.fi\/aode\/wp-json\/wp\/v2\/comments?post=1025"}],"version-history":[{"count":52,"href":"https:\/\/blogi.eoppimispalvelut.fi\/aode\/wp-json\/wp\/v2\/pages\/1025\/revisions"}],"predecessor-version":[{"id":2472,"href":"https:\/\/blogi.eoppimispalvelut.fi\/aode\/wp-json\/wp\/v2\/pages\/1025\/revisions\/2472"}],"wp:attachment":[{"href":"https:\/\/blogi.eoppimispalvelut.fi\/aode\/wp-json\/wp\/v2\/media?parent=1025"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}