Google Business Profiili

Miksi Google Business on matkailualan yrityksesi paras ystävä? Kuvittele, että yrityksesi on kuin piilotettu helmi keskellä suurta kaupunkia. Ilman Google Businessia potentiaaliset asiakkaasi eivät ehkä koskaan löydä sinua! Tässä postauksessa kerron, miksi Google Business on matkailualan yrityksesi paras ystävä ja miten voit hyödyntää sitä tehokkaasti. Google Businessin merkitys Google on yksi maailman johtavia hakukoneita. Suomen…

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WhatsApp business introduction

WhatsApp is very well-known communication app that has more than billion users in the world. WhatsApp business is designed for more business and work use. Opposed to normal version which is for personal use. What is WhatsApp business? Ever Since 2009 WhatsApp has been around. It’s easily one of the most known social media apps…

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Harnessing the Power of Social Media for Event Marketing 

Introduction: Understanding the Buzz around Event Marketing 2.0  The text, ‘Event Marketing 2.0: How to Boost Attendance Through Social Media,’ offers a comprehensive guide to making use of social media for improving event marketing efforts. The eBook is produced by Cvent, a leading event management technology company. It provides actionable strategies for event planners to…

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How to plan a successful event

Introduction Lyyti has created a playbook titled The Event Marketing Playbook – How to Make Your Event a Success. Lyyti is a platform specializing in participant data collection and management. The playbook is specifically aimed at Lyyti’s customers. The purpose of the playbook is to inform the reader on how to make their event successful,…

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Influence of Digitalisation on Consumer Behaviour in Retail

In Nadezhda Dimova’s article “Influence of Digitalisation on Consumer Behavior in Retail”, she explores how the rapid growth of technology is reshaping consumer behavior in the retail sector. The article provides vital information and analysis of technological progression and how it affects how consumers are interacting with different brands, the experience itself and how purchasing…

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Empathy in customer service – an underrated superpower

I believe in empathy. Empathy is a good start towards caring, and that ,on my opinion, is the base for good quality customer encounter. When customers needs and also their feelings are taken into consideration, we are on a good path to customers loyalty – and that gives a lots of benefits for the company….

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Empathy in Customer Service

I familiarized myself with the research report “Empathy in Customer Service: A Consumer Survey and Practical Guide” made by GENESYS and MyCustomer (n.d.). The report presents in relative detail the survey conducted, the methods used and the survey group as well as the findings of the survey. Based on the findings, a six-step practical guide…

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