https://lucit-my.sharepoint.com/personal/paivi_hanni-vaara_lapinamk_fi/_layouts/15/onedrive.aspx?id=%2Fpersonal%2Fpaivi%5Fhanni%2Dvaara%5Flapinamk%5Ffi%2FDocuments%2FOpintojaksot%2FCEMiT%2F2023%2FBeurs%20van%20Berlage%2DCase%20Study%2Epdf&parent=%2Fpersonal%2Fpaivi%5Fhanni%2Dvaara%5Flapinamk%5Ffi%2FDocuments%2FOpintojaksot%2FCEMiT%2F2023&ga=1The purpose of this article is to explain how Cvent improved and developed customer flow to Beurs Van Berlage. Beurs Van Berlage is iconic and renovated MICE (Meeting, Incentives, Conferences and Exhibitions) business center in Amsterdam. Before collaborating with Cvent they struggled to organize their events. After that they have become one of the most…
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