Hei ja tervetuloa blogiini! Elämme maailmassa, jossa matkailu on suurin toimiala. Nyt ja tulevaisuudessa milleniaalit eli digitaalisuuden ympärille syntynyt sukupolvi ovat pitkälti matkailun tulevaisuus. Unohtamatta tietenkään hieman vanhempaa sukupolvea, jotka ovat muun muassa hyvinvointimatkailun edelläkävijöitä.
Read moreThe article explains about the best practices toolkit. In this text can be found a lot of information about digital marketing. Introduction In this text comes out different marketing tools and it also includes a variety of strategies, channels and tactics. The text also states that travel brands have a lot of different marketing options….
Read moreMany businesses and organizations have extended their operations online in the past decades. In the age of digitization it is a must if they want to stay relevant and appeal to their customers. A huge percentage of people have access to the Internet nowadays, and many of them go online when they search for products…
Read moreQuick summary The topic that I chose was a slideshow of customers needs in digital marketing. This slideshow was made by travel industrys research authorities. The slideshow contained mainly statistics about booking travelings online and what the customers want and do not want from their travel industrys websites. The slideshow was mainly focused on United…
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Russian social media tool – introduction VKontakte (English InContact), or VK for short, is the largest Russian social media tool. Their mission is to connect people, services and companies by creating simple and convenient communication tools. It has gathered already 97 million active daily users. VK itself was founded in 2006 and primarily used as…
Read moreHi. I want to share an insightful report about event management with you in this post. The report “Event storytelling playbook” is written by EventMB Studio Team.
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Satisfied with empathy in customer service? Does digital customer service reduce empathy? Did you know that you can experience empathy from effective digital service? What empathy is? In this blog post, I present the results of a consumer survey commissioned by My Customer and Genesys. The study examined how successfully organizations take care of their…
Read moreMateriaalini artikkelit käsittelivät sitä, mitä asiakaskokemus tarkoittaa nykypäivän kuluttajille ja yritysasiakkaille. Mihin asioihin nykyisin tulee kiinnittää huomiota, kun puhutaan digitaalisesta kaupankäynnistä. Digitaaliaika on muuttanut paljon asiakkaiden ostotapoja ja yritysten myyntitapoja. Jokainen kellä on internetyhteys pääsevät verkkokauppojen markkinoille, jossa he voivat löytää parhaat mahdolliset kaupat itselleen kotoa käsin. Verkkomyynti on antanut myös yrityksille mahdollisuuden kansainväliseen kasvuun…
Read moreThe state of content marketing 2019 This article which I chose to write about is how to use marketing for you content if you have an online business or your business uses online platforms to get more customers and make it easy to communicate with them. I think that this is very useful because mostly…
Read moreTop consumer trends in 2021 by Westbrook & Angus In this Euromonitor internationals article ” Top 10 global consumer trends 2021” writers Westbrook & Angus are going through the top trends that consumers appreciate or demand in 2021, mostly affected by Covid-19. According to them, adaptability and resilience were the driving forces shaping these top…
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