Tripadvisor

Review forum four tourists all over the world. Social media strategy how the companies can get benefits economically about TripAdvisor? How tourism industry and other tourists all over the world can get benefits about TripAdvisor and other people reviews.?

Social media strategy for TripAdvisor as an company:

1. Highest and most liked or commented reviews gets highest score under the TripAdvisor platform. The reviews are moving inside the platform depending about how much people have scored them. The biggest star ratings are always first. Because the level of popularity of the reviews depends about customers opinions the reviews are moving.
   2. TripAdvisor can sell marketplace inside the website for commercial use. Commercial marketplace where customers clicks commercials and banners/ pictures brings money for the TripAdvisor. This way TripAdvisor as a company gets more money from the companies behind the commercials.
2. Social Media platform as a marketplace has showed scientifically success for companies.

Example how the TripAdvisor works as an Marketplace:

Travel industry related company, for example an airline, car rental service or experience organizing company can rent the marketplace by contacting TripAdvisor.

TripAdvisor users scroll website while looking for reviews and modifying them. They see targeted commercials personalized for them, based for the data they have been looking earlier by online researches and artificial intelligence.
Companies behind the commercials are growing their income and customer groups are increasing.

Customers gets same time useful and targeted marketing by companies who might offer services for their needs.

Why Tripadvisor is important as a platform for customers and Travel industry?

Tripadvisor is an global feedback channel and review forum for people interested in traveling and experiences all over the world. The channel gives and opportunity for customer and people, who uses restaurants, hotels and travel experience services around the world an opportunity to gives reviews and share photos , comments and star ratings by online web platform. Everyone can access to the TripAdvisor global website and leave and review about business or service he or she has used. Reviews gives useful information and details for other consumers about services and helps them to coordinate about where they want to invest their money.

How to use TripAdvisor in action?

Anyone can create an profile into TripAdvisor. After creating an profile and verified account customer can share a review text and add pictures or videos clips about service he or she has used. Customer can edit and modify the reviews and same time upload more materials. One customer has to start and ” site ” or ” account ” – for the company to review and after the first review has been made anyone can create more reviews about the place. More the place has reviews or published photos , – the higher the name of the place will rise inside the account.

Steps how to use TripAdvisor in action:

1. Create an account under the Tripadvisor portal
2. Verify your account
3. Make your first review or grading about an restaurant or service you like to review.
4. Wait other consumer to see your review and let other consumer to leave comments or greetings

Why TripAdvisor is important?

Hotels, Restaurants and Travel Service providers gets feedback for the customers. Feedback from other customers helps people to make decisions where they would like to stay , eat, drink or have an experience when they use public services or Travel service providers.

Have you used TripAdvisor? Would you think personally that commercials what TripAdvisor has are useful for the company or not? How would you think customers who are using the platform side? Are the targeted commercials useful for them or not?

Are you familiar with the platform or have you any personal experiences about using the TripAdvisor?

Feedback form the customers and people around the world helps business owners to improve their services and also have channel between the customer and the professionals. Customers can find sometimes a hint for a service or company they might need when they are planning a holiday trip or visit at the restaurant.

I would love to hear your comment. Feel free to leave some feedback.