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Welcome to the course on


Cultural sensitivity has a wide range of meanings and implications in and outside of tourism. During this self-study online course, you will learn more about them and the concept itself.

After completing the course, you can utilise the skills you learned during the course for all kinds of situations where cultural sensitivity is needed, even outside the tourism sector

Target groups:  Primary target group: tourism entrepreneurs and tourism workers. Secondary target group: tourism developers, DMOs, guides, students, policy-makers and everyone interested in the topic.

Credits: 1 ECTS (27 hours of self-study work). After the course, you will will receive a certificate for completing the course.

Content: On the course you will get an introduction to cultural sensitivity, gain knowledge of cultural sensitivity in the Arctic, learn about business innovations, product development and cultural sensitivity in tourism companies and also get an understanding of digitalization, responsible marketing and cultural sensitivity in tourism companies.  The course contains inspirational videos of tourism entrepreneurs, Prezi presentations and exercises.