Hi everyone!
Today, I want to talk to you about a totally new thing I made in class, maybe you already know it? I made a Learning Café! Let me explain to you how I lived this (tired) day…
So, last Tuesday on 20th of September during the class, me and the entire classroom made a Learning Café. Above all, each group had to choose a theme and every student had to read the text in relation with the chosen theme of its group. After the reading of the article, each student had to write their own reaction paper in which he made a one page description of the read article.
So, Tuesday everybody went in class with its reaction paper ready to discuss about it with its group. Everything was made to spend a good time: cup of coffee and some fruits!
Now, about me and my group. We had for theme “the content marketing” and the title of the article in relation with was “Astonishing Tales Content Marketing”. It was a pretty long but very instructive text. In fact, the text spoke about different stories (all true) that companies made for their own business including content marketing ideas naturally.
So thanks to this article, I have learned that content marketing can be used in a lot of different way. There is not a real procedure to make content marketing. We can follow the different advice that gave each tales because these are huge companies who made all this. Each story have had its success and we can just learn from this.
For our group, we discussed about our text during the Learning Café and the main points we came up to, were all the sentences we wrote on the poster we use for our presentation. We drew seven bubbles in which we wrote the main ideas of each tales. So, each bubble represented well what we thought about the article.
To quote them and make a summary of the content marketing article: Teach the target, tell the story to hide your first goal, Content marketing has to be useful, Take a risk, Keep the message relevant and add some drama, Evaluate and adjust and put the customer first.
To talk about the presentation of the other groups and what I’ve learned about, I can say that as an exchange student and by not speaking English very well, all the posters helped me a lot to have a good understanding of each issues. I’ve learned that each theme can be summarize in various way, with a lot or less words, with a common thread or not …
To conclude this post, I just want to give my opinion about the Learning Café as a learning method. For me, I think it’s a good way to learn how to work with a group and make ideas in common but I prefer when a subject is given as a lecture by a teacher. I have the impression to assimilate better the subject. By the way, it’s just my opinion!
Thank you for reading my post!
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