Every entrepreneur wants to be successful in his/her own business and therefore it is worth investing in. Product development, pricing, marketing and sales are worth putting into order in your own company because they are important areas for the success of your company.

A simple, yet powerful tool that is suitable for many kinds of activity analysis and development is the SWOT analysis and its next step, the TOWS tool. Take at look at these methods, and think about your business through them.

The figure below provides instructions and tools to help you develop product development, pricing, marketing and selling.