Travel planning is a significant part of going on a holiday whether that is done online or not. Nowadays it’s a norm to find information through web searchers and I’m pretty sure we all do it. Planning travels online is beneficial on many levels, which is something that article The Changing Impact of the Internet…
Read moreBest practices toolkit for digital travel marketers
Introduction This paper is based on the article “The Digital Travel Marketers’ BEST PRACTICES TOOLKIT. Digital marketing has established itself in practically every industry. People are completely integrated into the digital world. When it arrived, everything was carried away by the digital flood. And of course, how could it not affect the travel industry? Travel…
Read moreMarketing to millennials. How to better reach them.
In the beginning, millennials were described as “lazy”, “entitled”, and “narcissistic”. Over the years when their number rose, those stop being used. Instead, they are described now as “avid users of digital”, “highly visual communicators” and “greatly influenced by one another” with a fear of losing out. In order to reach them better, companies have…
Read moreStudying and online teaching during Covid-19
After finishing high school in 2019 in Romania I decided that it is time for a change. For this, I left my country in order to pursue a bachelor’s degree program in the Netherlands. In my blog, I will share with you the experience I had during my first and second years of study during…
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