Tag: cultural sensitivity

On responsible tourism marketing in Mid- and Northern Norway

  Text: Lena Nøstdahl, Northern Norway Tourist Board In a market of 1.4 billion international travelers seeking new dream destinations, we need to re-think tourism and make an overall plan for what we want tourism to contribute to. Northern Norway Tourist Board (NNR) has a long-term strategy to help develop a sustainable year-round tourism industry. …

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Why ARCTISEN?

A brief history of the use of Sámi cultures in Finnish tourism business Monika Lüthje Due to the Finnish school system curricula and government strategies, which aimed at incorporating minorities into mainstream cultural majority, as well as the modernisation of the North, Sámi identities became weaker during the decades after the Second World War. During …

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